Most entrepreneurs have ingrained in their ‘business DNA’ Hamlet’s classically famous question: To be or not to be? They use this query each time a new challenge or opportunity crosses their business radar, and it helps them respond to inevitable changes in the marketing landscape with new products and services.
But many business owners—and perhaps you are among them—neglect to ask another equally important question. As a result, they are routinely overwhelmed ‘being all there is to be’ and doing all there is to do in their business. They do more, to get more done, to be more successful, to be able to do more, to get more done, to be more, to do more, to be, to do… Whew!
Now can you guess the other strategically important question?
To do or not to do?
Aha! That is the question that so many entrepreneurs neglect to ask themselves. And they often pay a big price by doing it all themselves! There is another way:
- Delegate virtually. Avoid the exhaustion that comes when you fill all the roles, manage all the details and juggle all the balls of business execution.
- Hire the best team. Expert skills get the best job done with the latest technology to market and deliver your product or service.
- Increase efficiency. An expert with genius abilities spends less time to perform a task. You are free to balance work, play, friends and family. J
- Save money. Virtual assistance provides the valuable skills and task performance you need while using less revenue than full-time hires.
- Gain perspective. A solopreneur benefits in many ways—planning, prioritizing, marketing strategy, to name a few—from the advice and coaching of seasoned business growth experts.
At DemGen, our business is growing your business. We will help you live the life of your dreams. Give us a call. ‘Tis a noble choice!
Julie Nierenberg
